The Group company Elring Klinger do Brasil Ltda. in the state of São Paulo has experienced several economic highs and lows since it was founded in 1997. Nevertheless, the company has always managed to stay on the right track, even when faced with challenging environmental conditions such as the severe recession that began in 2014 and persisted for almost three years. This attests not only to a successful approach to management but also to a motivated workforce that is ready to embrace change.
One person who was there from the start is Silene Bellotto, Assistant to the General Manager. She has seen everything from the corporate expansion of the early years to the key milestones – including the first major new-build project at the site in 2004, the launch of the Aftermarket range in 2007, and the start of recent construction work on a factory extension that will provide an additional floor space for production and offices on an new plot of 34.000 square meters. “We are committed, resilient, and persistent,” she says, revealing the characteristically sanguine attitude of her compatriots, even in times of rampant inflation and political uncertainty. When asked what drives her, Silene emphasizes the strong focus on service that colleagues display, both to each other and to business partners: “Our team is very involved in methodology, and the indicator system is an effective yardstick for our daily work.” This is not by chance: the processes of continual improvement within the company help all staff members, including Silene, to develop social and professional expertise day by day. And also vice versa.
Another aspect that has paid dividends in times of economic crisis is the high level of customer proximity displayed by the company’s sales team. After all, maintaining a close, trust-based dialogue is essential in Brazil. Thanks to this, the company’s downturn in revenue has been much less severe than for the market as a whole. During that time, the team also managed to secure important new projects, including an order from a global high-volume manufacturer to produce plastic cam covers on a large scale. Meanwhile, the project is one of the pillars for the current factory expansion.